Consistent product imagery for a full catalogue.

Create a repeatable image set across products, finishes and variants without making every new line wait for another studio day.

The short answer

A catalogue can be refreshed as a structured production system rather than a series of isolated shoots. Products are grouped by the frames, environments and ratios they require, then checked against their own references before delivery. This creates consistency without pretending every product should be shown in exactly the same way.

Refresh a whole catalogue · hero image
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VIDEO What Bartley Studio does
How this works

Catalogues drift because every product solves imagery again.

Different suppliers, seasons and shoot days leave the store with several visual systems competing on the same page.

The oldest products look like a different brand

Lighting, crops and environments reveal when each part of the catalogue was made.

Variants receive uneven coverage

Some colours have complete galleries while others rely on a swatch or one supplier image.

Ratios change across the range

Inconsistent framing creates unstable collection grids and awkward mobile crops.

A full refresh feels too large to begin

Without a repeatable system, the project is treated as one enormous shoot instead of a staged catalogue programme.

Define the image system once, then apply it by product.

The catalogue gets a shared standard for context, detail, variants, ratios and delivery, with room for different product needs.

  1. 01

    Set the required frames

    Agree which image types every product needs and where category-specific exceptions are useful.

  2. 02

    Establish the visual direction

    Approve a representative group before the system is applied to the rest of the range.

  3. 03

    Produce in commercial order

    Prioritise the products that matter most instead of waiting for the entire catalogue to be ready.

  4. 04

    Deliver for the store

    Files follow the store ratios, dimensions and naming convention so the refresh can move into publishing cleanly.

Questions before you start.

What do you need from us to start?

Usually one clear product photograph, accurate dimensions and a reliable colour or finish reference. We review what you have before you commit, because poor source material limits what can be reproduced accurately.

Will the products still look accurate?

The environment can change. The product cannot. Colour, proportion, finish, configuration and materials are checked against the real item before delivery.

How much does product imagery cost?

Product imagery starts at $350 AUD for one product and six images. Larger catalogues are priced by product and image count, with the exact estimate available in the pricing flow.

Can the same work be turned into ads?

Yes. The imagery can stand alone or become part of an ad creative sprint. A sprint includes 20 static ads and 5 videos for $1,600 AUD.

Does the whole catalogue need to be done at once?

No. A representative first group can establish the system, then the remaining products can be delivered in agreed batches.

Price the first product or the full range.