Your product, moving.
Without booking the shoot again.
We make short-form video from the product you already sell, product motion and hero cuts, directed, generated and edited in-house, in days rather than weeks.
Product video · Australia and New Zealand
What you get
- Short-form vertical, built for the feed rather than cropped into it
- Product motion: pours, opens, textures, the things a still cannot show
- Cut to length for each placement rather than one edit reused everywhere
- The same accuracy rule as the photographs, frame by frame
What the edit does
The footage is half of it. The cut is the other half.
Generating a clip is the part that got easy. Deciding what it should do, and then editing it so it does that, is the part that did not.
Speed ramping
The shot slows into the moment that matters and snaps out of it. The oldest trick in short form and still the one that holds a thumb.
Rapid cuts on the beat
Ten shots in six seconds, cut to the track rather than to a stopwatch. Built for the feed, where the first second decides the rest.
Cinematic holds
The opposite register. One slow move, one light source, nothing hurrying. For a launch, a hero, or a brand that should not shout.
Product motion
Pours, opens, textures, steam, fabric moving. The things a still photograph structurally cannot show, which is most of why video exists.
Native comment replies
A real-looking comment on the frame and the video answering it. A format that reads as organic because it is shaped like the thing around it.
On-screen text concepts
The same footage cut three ways with three different arguments on top, so what you are testing is the idea rather than the edit.
We will put a person in the room. We will not put words in their mouth.
Hands using the product, someone at the table it is sitting on, a figure moving through the space: all of that is environment, and we make it.
What we do not make is a generated person telling your customer they love something they have never used. That is a fabricated testimonial, and it is misleading conduct under Australian Consumer Law no matter how convincing it looks. Better technology does not fix that. A real person does.
If you need someone to talk to camera, you need a creator or an actor, and we will say so.
Two shapes, priced on length.
Vertical, 9:16
Six to twenty seconds. Reels, TikTok, Stories, paid social. Cut to length per placement rather than one edit letterboxed everywhere.
$830 AUD for three at 10 seconds
Hero, 16:9
Fifteen to sixty seconds. The website hero, a campaign, a launch film. Wider coverage and a more considered cut, so it costs 25% more.
$920 AUD for one at 30 seconds
What it costs
Priced on how many, and how long.
The concept and the direction are per video, the production is per second, and both get cheaper as the order grows. Six seconds is the shortest we make: below that the brief costs more than the clip earns.
Your quote
$830 AUD
$580 AUD of video, plus $250 AUD for the brand research. The research comes off entirely once the video alone reaches $1,000 AUD.
Prices exclude GST
GST of 10% is added for clients in Australia. Services supplied to clients outside Australia are GST-free exports, so an overseas client pays the price shown with nothing added to it. Your invoice states which treatment applied.
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