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Product pages redesigned to turn more of your visitors into buyers

Ovis, the Bay of Fires rug, a product page from a concept store designed and built by Bartley Studio
Kerf, the Hamelin dining table, a product page from a concept store designed and built by Bartley Studio
Graft, the Carrington chore jacket, a product page from a concept store designed and built by Bartley Studio
Gloam, the Ferris lamp, a product page from a concept store designed and built by Bartley Studio
Linnet, the linen duvet cover, a product page from a concept store designed and built by Bartley Studio
Larder, the Lobethal tumblers, a product page from a concept store designed and built by Bartley Studio
Ovis, the Kelp rug, a product page from a concept store designed and built by Bartley Studio
Kerf, the Leeuwin lounge chair, a product page from a concept store designed and built by Bartley Studio
Graft, the Wickham trousers, a product page from a concept store designed and built by Bartley Studio
Gloam, the Column lamp, a product page from a concept store designed and built by Bartley Studio
  • Photos in buying orderThe frames buyers look for, in the order they ask
  • Buying details up topPrice, delivery and returns beside the add to cart
  • Designed on a phone firstWith the add to cart in reach of a thumb
  • Ready for search and AIProduct structured data on every page

Product page redesigns with the photos you have, or with new ones

Redesign with your photos

Your photos are good. The page is losing buyers.

  • A written review of where the page loses buyers, before any design
  • The gallery, options, delivery and answers rebuilt in the order buyers ask
  • Built into your store as a template for every product of that type
Start a redesign

Redesign with new imagery

Your photos are holding the page back.

  • New frames for every slot the gallery needs: in a room, up close, to scale and in use
  • Made from a phone photo of each product, with no shoot and no freight
  • The imagery and the page planned together, so the page is ready when the frames are
Start with new imagery

Product page design built from what makes buyers add to cart

Every page starts from the same checklist, then fits your range. All of it is working in the concept product pages below.

  • A gallery in buying order

    The product on its own first, then scale, detail, in use and the making, with a zoom viewer and a swipe row on phones.

  • Options that reprice as you choose

    Size, finish and what to include update the price, the payment split and the photo, so the total is never a surprise.

  • A delivery date, not a promise

    Ready to ship or made to order, with the arrival dates worked out from the day the buyer visits.

  • Scale buyers can judge

    Rooms that show the size, and for a rug, the rug drawn to scale in a living room, a bedroom and a dining room.

  • Designed on a phone first

    A buy bar that follows the page on phones, with the add to cart in reach of a thumb.

  • Ready for search and AI

    Product structured data, fast images and clean HTML that Google and AI answers can read.

The photos and the page from one studio

When Bartley Studio makes your imagery too, the frames and the page are planned together.

  • Frames made for the slots the page needs
  • Colour and styling consistent across the gallery
  • A product film placed where it answers a question
  • Ad creative that matches the page buyers land on

Product pages from our concept stores, working and ready to try

Gloam, Ovis, Kerf, Larder, Linnet and Graft are concept brands we designed and built in full, with every image made by Bartley Studio. They are not real businesses. Open one to use the page inside a browser window, with notes on why each part is there and the imagery made for it.

What better product pages could be worth to your store

Put in your own numbers to see how long a product page redesign would take to pay for itself.

How fast better product pages could pay for themselves

Extra revenue a month $4,500

Your numbers, not a promise: the lift depends on how your current site performs. This counts revenue before costs, and leaves out new visitors from better search rankings.

How a product page project runs, from first look to launch

You send the page and approve the design. The rest happens here.

  1. 01You

    Send us the page

    The product page you want to sell more from, and what you know about who buys it.

  2. 02Us

    Review where it loses buyers

    A written review of what buyers ask, what the page answers and what is missing.

  3. 03Us

    Design the page

    The new layout on a phone and a desktop, with your photos, or with new frames made for the page.

  4. 04You

    Approve the design

    You sign off before anything changes in your store.

  5. 05Us

    Build it into your store

    Built as a template for every product of that type, tested on phones and checked for search.

Product page design quoted on the templates your store needs

One template can serve a whole range, so the quote depends on how many types of product you sell. Tell us about your store and you get a clear quote.

Product page design questions brands ask before they start

What is the difference between product page design and product imagery?

Product imagery is the photos: each product in a room, up close, to scale and in use. Product page design is the page those photos sit on: the gallery order, the options, the delivery details and the answers beside the add to cart. Bartley Studio does either on its own, or both together when the photos are what is holding the page back.

What is product page design?

Product page design is the layout and content of the page where a shopper decides to buy: the gallery, the price and buying details, and the answers to their questions. Bartley Studio designs these pages around your product photos, to turn more visitors into buyers.

What makes a product page convert?

A product page converts when it answers a buyer’s questions where they decide: photos that show scale, detail and use, clear price and delivery, and real reviews beside the claims they support. Bartley Studio designs every product page around those questions.

Read the full answer
How much does product page design cost?

Bartley Studio quotes product page design on the number of templates your store needs, because one template can serve a whole range. Tell us about your store on the contact page and you get a clear quote.

Do I need new product photos first?

No. Bartley Studio can design the page around the photos you already have, and suggest new frames only where the page needs them, such as a scale shot or a close-up.

Do you build product pages on Shopify?

Yes. Bartley Studio builds product pages into Shopify stores, as part of a custom Shopify theme or a headless Shopify storefront. Other platforms are quoted case by case.

Will you change the rest of my store?

No. Product page design changes the product page templates only. Your homepage, collections and checkout stay as they are, unless you ask for more.

How long does a product page redesign take?

It depends on how many templates the store needs. Bartley Studio sets out the timeline in the quote, before any work starts.

Still have a question? Ask us

Start a product page project

Rebuild my product pages

Tell us about your store and you get a clear quote.